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EVENT HIGHLIGHTS

Media West is proud to put the spotlight on some of our very best virtual, hybrid and in-person events, and celebrate the memorable outcomes.

CASE STUDIES

DALLAS COWBOYS
HALFTIME SHOW

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For over 25 years, Media West Events has been the sole technical producer of the Salvation Army Kickoff Thanksgiving Day Halftime Show - one of the most watched sporting events in the world (broadcast  in over 130 countries) drawing nearly 100 million viewers. Over 10,000 hours of planning, prep and execution is what it takes to produce this massive entertainment event. A 300+ person crew helps create a seamless production to the talent, fans and viewers. Media West is responsible for planning, design, manufacturing, creating lighting design packaging and all staging from rehearsal and set-up to live staging and tear down.

Technical aspects included:

  • Designed and custom-built all stages for the event

  • Produced all technical CADS and show renderings

  • Utilized over 30 highly skilled technicians for duration of show

  • Hired and Managed over 250 Stagehands to setup and remove stage at halftime

  • Over 400 moving lights were utilized

  • Main stage consisted of 2.9 mm LED Floor

  • Seven (2.9) LED walls were used to enhance show content

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PROSPER ISD
GRADUATION CEREMONY

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This was our 5th annual graduation production for Prosper ISD, with an additional high school in 2021 held at their new Children’s Health Stadium in Prosper, Texas. Still working amidst the Covid-19 pandemic, our team remained flexible and adaptable with social distancing seating and ever-changing safety protocols.

Our work involved:

  • Staging with ADA ramps

  • Logo creation to display each graduate name

  • Large video wall

  • Camera, video and live feeds switching

  • Blended sound system

  • Live web streaming

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FRISCO ISD
CONVOCATION / TEACHER OF THE YEAR CEREMONY

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This was our third annual Frisco Convocation held at the Ford Center at The Star in Frisco. In 2021, despite dealing with restrictions and constantly-changing plans from Covid-19, we executed a 11 graduation events in one weekend. The key objective was to extend the experience of school spirit and community beyond the stadiums for friends and loved ones participating virtually. 


To pay special tribute to the nearly 9,000 teachers throughout Frisco ISDs, we tried something new with a laser show to put the spotlight back on our hardworking teachers. Two of our large LED walls displayed an amazing Virtual Pledge of Allegiance for those in-person and at home taking part in the festivities.

We handled:

  • Custom staging

  • Live feeds switching

  • Large LED video walls

  • Live web streaming

  • Sound

  • Logo creation to display each graduate crossing the stage

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We put the
SPOTLIGHT
where it belongs.