What Clients Seek From Event Production Companies

As the National Sales Director for Media West, Chelsea Mathieu is on the front lines of understanding what today’s clients need when creating impactful events, memorable experiences, or innovative ways to reach an audience. “Building solid partnerships comes down to three things,” says Mathieu. “Relationships, expertise, and fully understanding a client’s objectives—even if that simply means respecting a budget.”

At Media West, our relationship-first approach involves actively listening to client needs and addressing key questions we know are top of mind when hiring a production company, such as:

1. How will you bring our vision to life?

We understand that clients want a partner who can turn their ideas into immersive, dynamic experiences. For us, this means listening to their overarching vision and bringing those ideas to life through renderings early in the proposal process.

2. What experience do you have with similar events or venues?

Clients look for proven expertise, especially with complex venues or large-scale events. Our extensive venue knowledge, vendor partnerships, and skilled labor management sets us apart.

Our extensive venue knowledge, vendor partnerships, and skilled labor management sets us apart.

3. How do you handle unexpected challenges during events?

With high-stakes events like the Salvation Army Red Kettle Kick-off during the Dallas Cowboys Thanksgiving halftime show, where we have approximately six minutes to assemble the stage and to clear it, Media West thrives under pressure! Flexibility and problem-solving skills are crucial in event production. Clients want to know how the team handles real-time challenges like technical issues, timeline adjustments, or unexpected weather.

4. What technology and equipment do you use, and how do you stay updated?

Technology is at the core of what we do. As a preferred production partner for high-profile organizations, we ensure that our sound, lighting, and visual equipment meet the highest standards, constantly evolving to deliver top-tier quality.

5. How do you collaborate and communicate with other vendors and teams?

Efficient collaboration is essential for successful events. At Media West, our approach to communication and project management guarantees a unified execution, whether it’s a long-standing client or a new partner. Every project receives the same dedication and attention to detail. Relationships are critical and we’re most known for our high-touch, meticulous approach. It’s at the core of who we are as a team.

Our commitment is simple: we treat every event as if it’s the only one – Every. Single. Time. This dedication to excellence is why clients trust us time and again to bring their visions to life.