Dallas Cowboys

For more than 20 years, Media West has produced the Dallas Cowboys’ NFL Draft at the Ford Center at The Star in Frisco’s outdoor Tostitos Plaza. Adopting our signature “Every. Single. Time.” approach, we aimed to celebrate the NFL Draft player recruitment and selection with top-tier production management and creative solutions, ensuring an extraordinary experience for fans, the team, and the Dallas community.

Media West meticulously managed every detail, including stage management, sound engineering, audio and lighting design. We also provided support for the DJ, host, Dallas Cowboys Cheerleaders, and Dallas Cowboys Rhythm and Blues Dancers, along with their Flag Promotion Team, to elevate the excitement and energy of the crowd. It’s a monumental day for the home team and its fans, and we are always honored to be an integral part of it!